Archive for May, 2009

Writing an Effective Ezine Ad

While ezine ads tend to be cheaper than a blurb in your average glossy print magazine, you are still wasting your money if your ad doesn’t work. There are some keys to writing effective ad copy that you can start implementing today. Let’s take a look at them.
First, you need to have a clear goal [...]

Copywriting

Ezine Advertising: Good or Bad Days?

The global crisis influenced also the ezine advertising.
Anyone subscribed to more ezines can see that those days are bad days for ezines publishers.
Months ago there were long periods of time when some ezines flooded subscribers’ Inboxes with solo ads. Even 2-3 solo ads were published daily by the same ezine. It was not very good [...]

Tips

A Checklist in Ezine Advertising

For many years, ezine advertising has been considered as one of the most effective ways to introduce your products to your target customers. If you do ezine advertising in pages that are relevant to your online business, you can be sure that you are advertising to the right audience. So, if you are selling dog [...]

Tips

Does Ezine Advertising Work?

The truth is that ezine advertising doesn’t always work …
If you’re a copycat who copies some ezine ads that thousands of other people already blasted to readers until these readers became exasperated seeing again and again the same ad, I have to disappoint you: ezine advertising is not for you and it doesn’t work like [...]

Tips